Customer questions, answered
Pick your trade and city. You get the 8 to 12 questions customers ask before hiring, each with a draft answer you finish in your own words, then copy it to your site as HTML with matching FAQ schema.
Your business
Pick your trade and add your city. The business name is optional and only used in the questions.
11 questions hvac customers ask
Edit any question or answer. Replace every [blank] with your own facts; we leave them blank because only you know your prices, hours, and policies. Untick a question to leave it out.
Before calling
What people want to know before they pick up the phone.
During the job
What they wonder about once you are booked.
After the job
Payment, warranty, and what happens if something is not right.
Copy it to your site
11 questions selected, 33 blanks still to fill in.
Fill in the [blanks] before you publish. Anything left in square brackets will show on your site as written.
Copy all gives you the questions as clean HTML and a matching FAQPage schema block, in one paste.
<section class="faq"> <h2>Common questions</h2> <h3>Before calling</h3> <h4>My AC is blowing warm air. What should I check?</h4> <p>Check that the thermostat is set to cool and the filter is clean. If it still blows warm, turn it off and call [your phone number], because running it can make some problems worse. [Your service call fee.]</p> <h4>Do you offer financing?</h4> <p>[Yes or no.] [If yes: the plan or lender, and how to apply.] [Any minimum job size for financing.]</p> <h4>How much does AC repair cost in [your city]?</h4> <p>Prices depend on [what changes your price, for example size, materials, or access]. A typical [your most common job] costs [your usual price or range]. You get the price [when and how you give it, for example in writing before work starts].</p> <h4>Is there a fee for a service call?</h4> <p>[Say whether estimates are free or paid, and the amount if paid.] [Say whether that fee is credited toward the work.]</p> <h4>Do you come out at night or on weekends when the heat or AC stops?</h4> <p>[Yes or no.] [Your after-hours days and times, and any extra charge.] For anything urgent, call [your phone number] and say it is an emergency.</p> <h4>Are you licensed and insured?</h4> <p>[Yes, or what applies in your trade.] License: [your license number, if your trade requires one]. Insurance: [the coverage you carry]. [How a customer can check, for example the state license lookup.]</p> <h4>What areas do you serve?</h4> <p>We serve [your city] and [the nearby towns, neighborhoods, or ZIP codes you cover]. [Say whether a trip fee applies farther out.] Not sure if you are in our area? Call [your phone number] and ask.</p> <h3>During the job</h3> <h4>Is a new system worth it?</h4> <p>[How you compare the repair cost against a new system for the customer.] [The system types and brands you install.]</p> <h3>After the job</h3> <h4>How often should I service my system?</h4> <p>[What you recommend, for example a cooling check in spring and a heating check in fall.] [Your maintenance plan, if you offer one, and its price.]</p> <h4>What warranty do you offer?</h4> <p>Our workmanship warranty covers [what it covers] for [how long]. [Any manufacturer warranty on parts or materials.] To make a claim, [how to reach you and what happens next].</p> <h4>How do I pay, and when?</h4> <p>We accept [the payment methods you take]. Payment is due [when, for example at completion, or a deposit up front and the rest at completion].</p> </section>
Paste the HTML where the questions should show, and the schema block once on the same page. The schema has to match what visitors can read, so update both together.
Why answer-ready content helps
Search engines and AI assistants look for direct answers to the questions people type or ask out loud. A page that states your areas, hours, licensing, and warranty in plain words is easier for them to read, and easier for a customer to trust.
The schema block labels each question and answer for machines. Google now shows FAQ rich results for only a few kinds of sites, so treat it as a clear label, not a promise of a special listing. Nobody can promise a ranking or a mention by an AI assistant.
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Your facts go in the blanks, not ours
The questions come from what customers ask local service businesses before they hire: pricing, emergency hours, licensing and insurance, warranty, areas served, timelines, permits, and financing, plus the questions specific to each trade.
Every price, time, license number, and policy is left as a [blank] in square brackets. We never fill those in for you, because a wrong answer on your site costs more than a missing one.
- Before calling
What people want to know before they pick up the phone.
- During the job
What they wonder about once you are booked.
- After the job
Payment, warranty, and what happens if something is not right.